Online photos are generally the first thing a potential buyer checks out in deciding whether or not to actually visit a Bethesda home. While most real estate agents take decent pictures, sometimes that’s not enough. Andrew Mayon, a professional real estate photographer, says that having the right equipment, lighting, and artistic knowledge can make a big difference in what the pictures convey.
Home photo shoots can cost anywhere from $200 to $500, depending on the home and the photographer. Often a Realtor® will work directly with a photographer and either pay the expenses or pass them on to the seller. Most photographers want to work directly with sellers but also try hard not to step on an agent’s toes, says Mayon. Another photographer, Larry Lohrman, says the recession has helped many photographers to get work because agents have an increased home inventory.
A recent study by a Seattle-based brokerage firm showed that high-quality photos helped increase the sale price of a house from $934 to $116,076 over pictures taken with low-end cameras. But only about 15 percent of listings use the high-end pictures. And just having a fancy camera doesn’t make you a good photographer. You need the skills and experience to go with it.
You can check out some actual pictures on the website Photography for Real Estate. If you like what you see and you think it would help your home sell, talk to your agent about using high-end photos in your listings. If it creates a quick sale, it will be well worth the cost.
Contact me, Mynor Herrera, today for expert help buying or selling in the DC, MD, & VA areas! I also specialize in Bethesda and Chevy Chase, as well as the sub-divisions of Rosemary Hills, Rock Creek Forest, East Bethesda & Whitehall Condominium.
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